Vantage.
About

Built by a photographer who got sick of culling

Vantage exists because I kept losing evenings to the same job. I shoot motorsport and classic cars, and every shoot ended the same way: several hundred frames of the same car from the same angles, and me at a laptop deciding which of the eight near-identical versions had the cleanest reflection.

I’m Harry Moores. I run Harry Moores Media, photographing cars — classics, motorsport, dealership and private work — along with property and aerial jobs. Vantage is software I built for my own workflow first, and then made available because the problem clearly isn’t just mine.

A red Ford Capri race car panned against green grass at Oulton Park
Oulton Park. A day like this produces two or three thousand frames, which is where the whole idea started.

Why it’s automotive-first

Almost every AI culling tool on the market was trained on weddings. That’s a sensible commercial decision — it’s the biggest market — but it means the models are experts at things that don’t exist in a car photograph. Blink detection is no use to me. Smile detection is no use to me.

What I need judged is whether the badge is sharp while the gravel isn’t, whether this is the frame where nothing ugly is reflected in the door, whether eight frames are really the same angle, and whether there’s a number plate in shot that needs to disappear before the client posts it publicly.

So Vantage learned on car work — a great deal of it mine, from circuits and classic-car jobs. That’s the honest reason it does automotive well and why weddings and portraits are at an earlier stage in it.

What I’ll tell you straight

The company
Operated byVantage Enterprises Ltd
RegisteredEngland and Wales, company no. 17334160
Parent ofHarry Moores Media
Contactsupport@vantagecull.com

Writing

I write up the workflow side of the job in the Vantage Journal — culling motorsport and car shoots, dealership listings, property and drone work. It’s the practical stuff I’d have wanted when I started, and it’s written from shoots I’ve actually done rather than from a keyword list.

Try it on a real shoot

Free to start, Mac and Windows, and one folder from one job is enough to know whether it suits your work.

Download Vantage Read the Journal